johnnyj's blog

How a Hotel Salad Bar is Benefiting the BOP in Trinidad

Opportunities for the Majority's Johnny Jiron describes a successful partnership between a Trinidad resort and some nearby farmers. If you know of any Caribbean tourism companies that might be interested in trying to engage with local majority markets, let them know about the IDB business plan competition accepting applications until April 9, 2010.

A couple of months ago, the Opportunities for the Majority initiative launched a business plan competition for companies in the tourism sector in the Caribbean that are seeking to engage with low-income communities. The deadline for applications is April 9, and we are just starting to receive proposals.